Objective: To give and show Central Wisconsin that Schierl Tire & Service Centers is apart of their communities.

Schierl Tire & Service Centers has executed their Annual Coloring Contest for three (3) years. Children under the age of 12 years old in the Central Wisconsin area participate in the contest by submitting their best coloring for the Schierl Tire & Service Centers Holiday Card. The first year they received 500 submissions and it has grown to over 800 submissions. Schierl Tire & Service Centers select the winning holiday card and the winner receives a $50.00 gift card and the teacher of the school receives a $250.00 check. The Holiday card is delivered to over 8,000 homes in the Central Wisconsin Area.