CASE STUDY: GES-National Hemophilia Foundation Conference, Orlando Florida

GOAL:

 

 In partnership with GES and on behalf of Novo Nordisk at the Annual National Hemophilia Foundation Conference three-day event, capturing data while having a fun and meaningful engagement with attendee’s was top priority.  

With special software, M2W custom made T-shirts for attendees that designed their own creation at the Novo Nordisk booth via an Ipad that in turn immediately sent the T-Shirt design to M2W onsite and within 2 minutes the custom shirt was produced for the attendee!  Over 400 shirts were created and distributed over the course of the event. 

SOLUTION:

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